Cheers to two more notches in the belt of Inclusivity!!!

June has definitely nurtured a bright summer in the fashion realm, as the month's main theme of inclusivity beams through to an exciting July.  We can surely say that great strides are being made when it comes to the idea that "fashion should be for every-body", we see how, when we shine our summer light on these latest brand collaborations. 

 

First up, let's talk Target and Tabitha Brown!!!! It's only right that we see a collection of clothing when Auntie Tab has brought us a dose of everything we could ever think of for one women to bring, from acting to seasonings. She has yet to disappoint us, and this #targettabcollab is absolutely no different. In this collection found on target.com as well as in some of your local target stores, we can acquire looks with beautiful, bold colors available in a great range of sizes XXS-4X. With this first collection, we can find pieces like swimsuits and accessories to playful sundresses, hello "sundress season"! Tabitha Brown won us over with her contagious smile and personality oozing pure joy, and her collaboration with Target doesn't fall short by a long shot. Head into your local Target or visit Target.com to get your piece of the #targettabcollab joy today.

 

And then we have our beloved Dia & Co, who has just acquired the luxury retailer 11 Honore'!!! How amazing is that? Both have had laser focus on catering and building a better plus size fashion experience, and for that we want to extend our flowers to them. These individual brands have led the way for other brands to see that bigger bodies are also beautiful and deserve great fashion. What does this move mean for both brands and for the consumer? We know Dia & Co to follow a subscription-based system that allows the customer to acquire pieces based upon their personal style, with a more everyday-wear foundation, and a price range similar to our fast-fashion price point. 11 Honore' has been the "Fairy Godmother" to plus-size Cinderellas near and far, by making luxury fashion available to larger bodies. Taking the runways and e-commerce by storm, 11 Honore' has definitely made major contributions to inclusivity. Adding 11 Honore' under the Dia.com umbrella, will ensure that inclusive sizing made available in a wide range of fashion, becomes the "new norm" of the fashion industry. 

 

How can we not be excited for the future of fashion?? Keep a look out for these brands and all they have coming down the pipeline for us. 

Ashley Walker

Msbeyoudoyou #walkingbeyondthestandard

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